SIEW AND YANG DESIGN OFFICE



Identity, Packaging
SF GIFTS

Client
SF Gifts

Completed
2012






CREATING THE HUMAN TOUCH

A home-grown gifting business specializing in baked goods, corporate gift sourcing and curation. The identity design aims to speak trust and quality through the development of a logomark akin to a quality seal, and most importantly, at embodying the qualities of a personal touch.



The Gliding Card

The gliding card mimics the design of a buckle glide. As such, it is possible to create a gliding function for ribbon tying.

This system allows the gliding card to afford new ways of securing ribbons. This then enables customization to suit different types of packaging.


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Gliding Card

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